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Poor-ChoiceTM
Campaign
Trademark Issues
The Elliot Institute is claiming a tradmark on the slogans "Poor-Choice"
and "Poor Choice" as of the March 2003 when the Elliot Institute first
began promoting the use of this phrase.
Why? So we can give it over to the public domain to make sure
you have the right to use it in any advertising you may do.
You do not
need to contact us or request permission to use this slogan in any of your
advertising or public educations efforts. In fact, we would rather you
didn't, as it just chews up valuable time. We would, however, appreciate
seeing samples or photos of how you have used
it.
(Send to Elliot Institute, PO Box 7348,
Springfield, IL 62791)
We want any and all to use the phrase, but we will object if anyone attempts
to lay a claim to the phrase that would prevent others from using it.
In other words, we claim first rights only so no one else can and might
thereby restrict the rights of others.
For example, VictoryWon.com
has used two of our ideas for bumper stickers that they are selling.
We have granted them permission to use it without any compensation or royalty.
We are happy to see them using it and earning a profit from its use. Our
trademark, however, prevents them from having any legal claim to prevent
other bumper sticker companies from creating and selling similar bumber
stickers with the same text.
Since VictoryWon respects and
acknowledges our trademark claim, they have graciously noted it on their
bumper stickers, even including a link to our web site with the trademark
notification in the form of "TM 2003 www.poorchoice.org" We
would appreciate, but not require, if you would do the same.
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